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Day 1 - Monday 21 February 2011

13:00

Free Masterclass: Prepare your Loyalty Programme for the Next 30 Years!

Carlson Marketing Group,
19:00

Cocktail Reception

Day 2 - Tuesday 22 February 2011

8:50

Chairman’s introduction

Ravindra Bhagwanani, Managing Director, Global Flight
9:00

Welcome address

9:15

The Survival (and Evolution) of a Simple Idea

Derek DeCross, President AAdvantage Marketing Programs, American Airlines
9:50

We Need More than Loyalty Programmes - We Need CRM!

10:30

Coffee Break

11:00

Presentations by candidates for Loyalty Innovation Awards 2011

Moderation of the three innovative case studies by members of the judging panel.  

Jim Dominey, Director, Marketing Programs, Choice Hotels
Ravindra Bhagwanani, Managing Director, Global Flight
12:00

Q&As to Award Candidates / Voting

12:15

Lunch

13:30

Individual meetings and product workshops

15:30

Coffee Break

16:00

Taxation Issues: A Threat to Loyalty Programmes?

Nathalie McCaughey, Department of Economics, Monash University
16:30

Panel discussion: Facing the Challenges Ahead for Loyalty Programmes

Ralph Piket, Managing Director LanPass, LAN Airlines
Ryan Green, Director Customer Loyalty, Southwest Airlines
17:30

Hand-over of Loyalty Awards

19:00

Gala Dinner at Billy’s Bob

Day 3 - Wednesday 23 February 2011

8:50

Chairman’s introduction

9:00

1983 to 2011: Successes, Disappointments and Challenges in the Hotel Loyalty History

9:30

Case Study: Creating a Strong Loyalty Brand

Santiago Ontañon, General Manager Mexicana Loyalty, Mexicana
10:00

Coffee Break

10:30

Individual meetings and product workshops

12:30

Lunch

13:45

Panel discussion: Social Media - More than a Gimmick

Thomas Bruhn, Manager CRM Strategies EuroBonus, SAS
Shashank Nigam, CEO, Simpliflying
14:45

Case Study: Giving New Life to a Grown-up Child

Simon Hickey, CEO, Qantas Group Loyalty Programs, Qantas
15:15

Coffee break

15:45

A Developing Concept: Loyalty Strategy at Airports

Vittorino Capobianco, Loyalty Manager, SEA (Aeroporti di Milano)
16:15

TBA

16:45

Growing up and Becoming Independent: Evolving the Loyalty Concept at Banks

Robert Daly, SVP, Retail Payment Solutions, US Bank
17:15

Close of conference


The organisers reserve the right to change the programme, speakers or venue should circumstances require.
 
 
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